Project Overview

A Business Intelligence and Analytics Solution for a leading global FMCG brand with four major categories of the product; oral care, personal care, home care, and pet nutrition. The solution helps in doing effective data analytics and also identifies the historical sales patterns to design marketing campaigns.

Moreover, Self-service BI helps the end users to design the dashboards and enabled them to generate reports as per their specific needs.

Core Feature

Marketing Campaign Analysis

Campaign channel performance analysis

Visitor trend analysis

Product Segment Analysis

Technical Implementations

Cubes Development for time series and conversion rate

Dashboard Development for time series and conversion rate

Data Analysis and Re-structure table design

Pentaho EE White Labeling

Report Generation as per specific needs

Screens

Technologies And Platform We Use

Pentaho
MS-SQL-Logo
SQL Server
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