Marketing Intelligence Solution for a Biopharma Company

The project is about developing a Power BI-based software solution for a popular biopharmaceutical firm that is a multi-product company to empower the biopharmaceutical community with comprehensive industry intelligence and meaningful connections. They help biopharmaceutical businesses globally generate tangible growth. They believe in integrity, initiative, innovation, interactivity, and inspiration.

The client was keen to design and develop a one-stop marketing business intelligence solution that can get meaningful insights from the biopharma company data, that is unified, intuitive, and helps in taking effective business decisions. They were looking for Power BI reports for the BioPharma domain for the BioProcessing tracker, Manufacturing and Pipeline Tracker, and CMO tracker to get insights for various features and specifications and available facilities of companies.

We have designed and developed Power BI reports that offer intuitive information for different features and company specifications with available facilities for companies. It includes dashboard development for the Bio Processing Tracker, Cell and Gene Therapy Tracker, CMO Tracker, Manufacturing, and Pipeline Tracker to get insights.

Key Components of Power BI Dashboard

• Country-based Cell and Gene therapy tracker
• Pipeline tracker, CMO tracker
• Manufacturing facilities tracker
• Bioprocessing tracker showing stages, technology, production capabilities, bioreactor information, mergers and acquisitions, partnerships, company management contacts, etc.