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What Is Business Intelligence? Explained In 200 Words


October 25, 2019


June 29th, 2023

The digital world is encircled by heaps of data – structured and unstructured. And the one popular technology that gives meaning to data and turns it into real-time insightful information is Business Intelligence (BI).

BI is all about getting right information to the right people at the right time in the right format via its visually appealing dashboards and reports.

BI directly influences on organization’s strategic and operational results.

BI supports fact-based decision-making with historic data rather than traditions and instinctive sense.


Modeling & Design, BI analytics, integration and data warehousing and predictive analytics that can help to form long-term business strategies and identify the real-time limitations.

Business Intelligence

Popular BI tools:

Pentaho, Tableau, Jaspersoft, Power BI

These tools help overcome business challenges like identifying accurate data sources, extracting insights and leveraging the power of data.

BI Categories:

BI can be leveraged through various categories like Self Service BI, Mobile BI, Cloud BI, Embedded BI, Agile BI.

Key Benefits:

  • Seamless integration with multiple data sources
  • Enhancing operational efficiency
  • Maximizing revenue
  • Better decision making
  • Gaining competitive advantage
  • Enhancing customer experience
  • Custom interactive reports and dashboards

BI is all about handling your bulk of data, intelligently!

A Good Read: Didn’t You Use Business Intelligence Yet?


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