Go-to-Market Mobile App for a USA Based Video Creation Firm
About Client
The client is a popular machine learning video software firm for content and communication teams that innovates creation of videos and tailored solutions to decrease friction and complications in the video storytelling process. They help convert content into stories by making the best use of modern-day technologies like ML, Speech-to-Text, templates, and Stock Libraries. Their feature light tool creates fascinating videos in a fast and scalable manner.
Client’s Business Goals
The client was keen to design and develop hi-tech solutions that can help users create content into video stories, easily with modern features. They wanted to create videos with the help of machine learning algorithms, and leverage it for internal communication, newsletters etc., increasing customer engagement.
Key Challenges
Video storytelling is complicated, and the company was seeking to have a mobile application that can make it simple and customizable templates that can create videos with ease. They were looking for a software with effective video editing and speech-to-text technology integration.
Our Approach
Looking at the challenges faced by the client, SPEC INDIA developed the roadmap and architecture of the product. We designed and launched the go-to-market mobile app in the app store, after identifying and researching on machine learning and speech-to-text frameworks.
Our Solution
Our Apple-powered mobile app framework aims at empowering users to tell amazing stories through video storytelling for social and digital channels. This application converts your content into video stories, through ML platforms that finds errors in your speech, identifies blurred frames, and even tags the type of video you upload.
The revolutionary speech-to-text technology allows you to live edit your video through a text editor. With our premium storyboard, we give you a starting place to tell your story, whether that’s an ‘Explainer’ or ‘How To’ video.
Key Inclusions
Variety of templates to assist faster video creation
Layouts to choose from – Portrait, Story, Square, Landscape
User friendly interface, easy to work with
Minimalistic design
Access to a repository of recent videos and Stock videos
Easy option to insert/modify text, background, contrast etc
Screens
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Technologies & Tools
Our Process
Research/Analysis
Our detailed and accurate research, analysis, and refinement leads to a comprehensive study that describes the requirements, functions, and roles in a transparent manner.
Design
We have a team of creative design experts who are apt at producing sleek designs of the system components with modernized layouts.
Coding
Our programmers are well versed with latest programming languages, tools, and techniques to effectively interpret the analysis and design into code.
Testing
Quality is at the helm of our projects. We leave no stone unturned in ensuring superior excellence and assurance in all our solutions and services.
Launch
We have a well-defined, robust, and secure launch criteria that offers us a successful implementation clubbed with detailed testing, customer acceptance and satisfaction.
Business Benefits
Range of templates for video creation
Sophisticated and attractive user interface
Enhanced quality with easy error tracking and correction
Flexible speech-to-text conversion
Live editing of video
Easy integration with social media
Premium and versatile storyboard
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